Journal of Management and Economics

Small Business Models in The Field of Freight and Passenger Transportation in Uzbekistan

Sevara Aytieva — 2025-06-12

The use and combination of different business models in regional transport sectors has become an important approach to achieving sustainable mobility. This study aims to examine the factors and conditions that influence the participation of small businesses in logistics services in the freight and passenger transport sectors. The analysis shows that, despite institutional and infrastructure-related constraints, entrepreneurial initiatives remain highly resilient and adaptable; this indicates a fragmented but effective system. This study contributes to the formulation of transport policies and lays the foundation for the development of targeted support mechanisms to promote inclusive mobility solutions. The results of the study can inform future territorial planning decisions and the process of integrating small businesses into transport network management.

E-Commerce Growth and Its Impact on Local Marketing

Jurayeva Umida Vohidovna — 2025-06-08

Rapid expansion of e-commerce has reconfigured the competitive landscape for local businesses and reshaped the practice of place-based marketing. This article examines global e-commerce growth trajectories over the past decade and analyses how the rise of digital retail platforms alters local marketing strategies, budgets and consumer relationships. Drawing on a mixed-methods approach – statistical analysis of market data, a survey of 214 Uzbek and Central Asian small enterprises, and qualitative interviews with marketing managers – the study identifies three primary effects. First, the boundary between “online” and “offline” markets is eroding, compelling local firms to integrate omni-channel tactics. Second, data-driven targeting enabled by platforms such as Meta Ads and Yandex Direct is accelerating hyper-local personalisation while simultaneously heightening competition for attention. Third, regulatory interventions, logistics infrastructure and digital payment penetration act as mediating variables that determine whether e-commerce expansion crowds out or complements neighbourhood retailers. The findings suggest that local businesses that proactively adopt hybrid fulfilment models, invest in first-party data analytics and cultivate community-based brand narratives can offset the power asymmetry vis-à-vis global marketplaces. Policy implications include the need for granular digital-skills programmes and nuanced tax regimes that level the playing field without stifling innovation.

Theoretical Foundations For Analyzing Of The Financial Condition Of An Enterprise

Ismailova Maxbuba Mirxalilovna — 2025-06-18

The article presents the theoretical foundations of the financial situation of enterprises and describes the views of various scientists. Also, the economic essence of the financial condition, techniques and approaches to conducting an analysis of the financial condition of an enterprise and algorithm for conducting analysis of the financial condition of the enterprise.

Theoretical Foundations of Selected Economic Approaches to The Development of Entrepreneurial Entities

D.B. Iskandarova — 2025-06-12

The development of entrepreneurial activity constitutes a critical driver of sustainable economic performance and structural transformation within the national economy. Over time, this subject has been investigated through a variety of theoretical lenses, shaped by differing temporal and regional contexts. In the present stage, there is a pressing need for the systematic classification, typological differentiation, and sectoral analysis of entrepreneurial entities, taking into account current socio-economic conditions and practical outcomes. Such a comprehensive approach not only enhances the effectiveness of policy interventions but also contributes to fostering sustainable economic growth, increasing employment levels, and stimulating foreign trade activities.

Bridging the Digital Divide: An Empirical Study on Digital Financial Literacy and its Influence on Millennial Financial Behavior

Dr. Jessica Lee — 2025-06-01

This study investigates the intricate relationship between digital financial literacy (DFL) and the financial behavior of millennials. As digital platforms increasingly dominate financial transactions, understanding how DFL shapes financial decisions among this technologically adept generation is crucial. Drawing upon a comprehensive literature review, this research postulates that higher DFL levels lead to more prudent and effective financial behaviors, including budgeting, saving, investing, and debt management. Utilizing a quantitative research design, data was collected from a diverse sample of millennials through an online survey. The findings reveal a significant positive correlation between DFL and various aspects of financial behavior, underscoring the imperative for targeted educational initiatives. This paper contributes to the existing body of knowledge by specifically examining DFL in the millennial context, offering valuable insights for policymakers, financial institutions, and educators aiming to enhance financial well-being in the digital age.